Marketing That Drives Sales

Marketing knowledge and tactics every home improvement business can use to gain a competitive advantage and win more business.

  • Essentials For Growing Your Business Online

    8 Essentials For Growing Your Business Online

    1. Use Clear Target Marketing™ Stop shotgunning – Reach and motivate customers with a higher propensity...

  • Mailchimp Email Marketing Service

    My Favorite Email Marketing Service – MailChimp

    The Top Five Benefits Of Using MailChimp Email Marketing Email marketing is a crucial tool for...

  • Lead Generation

    Lead Generation – Reach And Motivate Your Best Customers

    Reach and motivate your best customers. There are 15 marketing channels you can use. 1-2 channels...

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  • Avada

    1 Favorite WordPress Theme – Avada

    I have used many, many WordPress themes over the last 12 years and my current favorite...

  • WP Engine

    1 Favorite WordPress Hosting Service

    WP Engine is a managed WordPress hosting provider that offers a variety of features and services...

  • 6 Smart Reasons to Outsource Your Digital Marketing

    6 Smart Reasons to Outsource Your Digital Marketing

    The success of your business is directly tied to the success of your marketing. Without proper...

  • WordPress

    6 Ways WordPress Can Transform Your Website Into Your Best Sales Agent

    Your website is a big deal. Get it right! On a desktop, tablet and smartphone. Over...

  • SERP

    1 Of My Favorite Topics – Google SERP

    The importance of maximizing SERP results for your business cannot be overstated. The first few pages...

  • Google Ranking Factors

    25 Google Ranking Factors

    You might already know that Google uses over 200 ranking factors in their algorithm. Here are...

  • Optimizing Site Speed

    4 Things To Do To Optimize Site Speed For SEO

    Page speed is the amount of time it takes for a web page to load. It...

  • Clear Target Marketing

    7 Steps Of Clear Target Marketing

    Clear Target Marketing provides a solid road map to maximize marketing performance in target market segments....

  • Right Message At The Right Time To The Right Person

    3 Key Pillars Of Performance-Based Marketing Communications

    The concept of delivering the "Right Message at the Right Time to the Right Person" underscores...